Did you know, companies do see a 55% increase in leads when increasing their number of landing pages from 10 to 15? Creating landing pages could be a tedious job if you don’t know the UX Design principles of landing pages. The number is pretty clear and landing page here means not mere landing pages rather high-converting and click-worthy. Creating a high converting and click-worthy landing page is crucial to generate revenue for any kind of business website. This’s one of the key components of a comprehensive inbound marketing strategy. The purpose of landing pages is to convert visitors into potential customers. This is the first place where the users’ interact with and ultimately take potential action.